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Architect SEO & AdWords Case Study

Greg Robinson Architect, a local residential architecture firm in Bellingham, WA, partnered with Get Simple Co (formerly Ethoseo) in late 2014 with the objective of increasing online visibility in search results and ultimately driving new business from Google search. To accomplish this, we put together a comprehensive search marketing plan covering on-site SEO, local SEO, and targeted Google AdWords campaigns intended to help introduce new users to Greg’s brand and drive phone calls from Washington state residents looking to design a new home. OBJECTIVES As a one-man architecture firm with a focus on high-end residential projects, Greg’s priority was not necessarily a high volume of new leads, but rather a consistent flow of interest from qualified potential customers. Since the...

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